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    4 Things The Personalised Beauty Industry Should Consider When Collecting Data
    Zoe Barnes
    • Jun 1, 2020
    • 3 min

    4 Things The Personalised Beauty Industry Should Consider When Collecting Data

    Without data on individuals and their preferences, needs or habits, personalisation is not possible. However, at a time when consumers...
    How Can Beauty Brands and Retailers Build Online Loyalty?
    Zoe Barnes
    • May 18, 2020
    • 3 min

    How Can Beauty Brands and Retailers Build Online Loyalty?

    The consumer is a fickle creature, and evermore fickle in an age where they can seemingly go searching for anything and everything they...
    Developments Disrupting Traditional Business Models in The Beauty Industry
    Zoe Barnes
    • May 4, 2020
    • 3 min

    Developments Disrupting Traditional Business Models in The Beauty Industry

    Traditionally, when thinking about shopping in the beauty sector, most people either have an image of a large retail store with numerous...
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