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How It Works

Our machine learning and big data proprietary technology helps to provide personal beauty product recommendations tailored to your consumer needs. This technology works across skincare, haircare, body, fragrance, makeup, hands and feet.


Our powerful AI engine captures your consumer profile and tracks the behavioral data of every visitor on your website, to build a rich consumer persona in real - time to present them with personalised beauty results.

Beauty Matching Engine's solution is already working on over 4,000 brands, 300,000 products, 150 retailers and has given 17.8 million recommendations to date.


Works On


Shows visitors personalised product recommendations to help to remove choice paralysis. We can also personalise each landing page

In Store

Enhances the consumers in store shopping experience by providing accurate recommendations, with or without the help of sales assistants


Recommends highly relevant

and personalised products and

re-targets your customers with personalised emails that are guaranteed to convert

Key Capabilities

Provide true 1 to 1 personalisation with an automatic combination of the best algorithm for your customer. Hyper-personalized experiences that turn up wherever your customers are.

1-to-1 Personalization

No manual segmentation needed, no manual product tagging required. Automated segmentation with machine learning weightings - for beauty

Fully Automated

BME can be integrated seamlessly 

with you existing tech stack 

  • ​CMS (Demandware, Commerce cloud, Shopify, Magento etc)

  • CRMs 

  • Email providers 

  • Loyalty management solutions

Easy Integration
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Consumer Journey

Consumers take a simple quiz. We a/b test the best length and type of quiz depending on your business

We track what consumers are looking at and based on their profiles we match your products to their needs

Consumers then checkout on your website with a higher AoV and are more likely to return

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